ChinaContact Weekly Newsletter 17th December, 2013

ChinaContact

Weekly Newsletter

17th December, 2013

Greetings !

This is already the last Weekly Newsletter of the year but we will be back early January to share more news on China’s outbound tourism with you.

We wish you a Merry Christmas and happiness, health and success in the New Year.

Last Week’s Headlines

in the Tourism Sector

Top Story of the Week :

Nine Strategies to win in the China Travel Industry

By 2030, 49% of all passenger traffic globally will be within Asia-Pacific or between the region and the rest of the world.

The following nine guidelines can help companies position themselves, reach Chinese travelers, and win their loyalty :

1. Follow the money ; 2. Anticipate new destinations ; 3. Capture big prizes in “small” cities ; 4. Keep your Chinese travelers happy ; 5. Adapt your brand 6. Be creative 7. Know your distribution options ; 8. Join forces to win 9. Invest for the future

China outbound Tourism:

Chinese Travel agencies cheer official holiday plan’ s two golden weeks : The plan will support the tourism market, especially outbound tourism products …

WeChat sneaking up on heavyweight Alipay : “If all its users adopt WeChat’s payment mechanism, they would pose a threat to Alipay”…

Travel destinations for China Tourism :

A new non-profit organization was launched in Shanghai : to help attract more Chinese tourists to visit the United States. It will provide information about visas and travel…

China’s Crackdown on Outbound Tourism Packages Hits a Weakened Thailand : arrivals of Chinese travelers on tour packages has seen a 30% drop in recent weeks…

Chinese visitors spending more money, staying longer in South Korea : a total of 2.84 million Chinese tourists visited South Korea last year, sharply growing from some 480,000 in 2001…

Egypt Introduces Tourism Projects at Beijing Workshop : in order to attract and increase as soon as possible the number of outbound Chinese tourists to Egypt…

Canada launches winter charm offensive : Chinese visitors to Canada have been steadily increasing since China granted the country Approved Destination Status in 2010…

China Luxury Tourism :

Harrod’s Christmas weibo campaign engages London’s Chinese tourist influx : the luxury department store is engaging its Chinese visitors with a new online-to-offline campaign for Christmas…

China’s smaller cities thirst for the luxe life : more than a third of China’s luxury goods spending already comes from outside Beijing, Shanghai and Guangzhou…

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If you have China related stories or questions to contribute, send them to us by email [email protected].

Make sure to get in touch if you are attending any of the industry events where I will be speaking or attending, as it is always good to have a face to face introduction or catch up. List of upcoming events is below.

Sincerely, Roy and the ChinaContact Team

What is ChinaContact?

Pioneering China market entry specialist for the Luxury Tourism and Retail sectors.

Working with destinations, operators, brands, hospitality providers, media and events.

chinacontact.org

About China Edge

China Edge delivers strategy,

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Ahead of ILTM (International Luxury Travel Market) Asia 2014 in Shanghai, ChinaContact is happy to offer all-inclusive packages to help your business make the most of this event and enter China’s luxury tourism market in style.

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China Kick-Start Programme

China Edge launched a modular programme that overcomes the difficult challenge of understanding Chinese consumer behaviour, digital marketing, culture and language by providing a complete toolkit with accompanying hands on guidance from start to finish.

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Plan-Ahead

China Focused or Related Events

-2014 Guangzhou International Travel Fair, GITF, 27 February – 3 March. China Import and Export Fair Pazhou Complex, Guangzhou.

- 2014 China Outbound Travel & Tourism Market, COTTM : 9-11 April. National Agricultural Exhibition Center, Beijing.

- 2014 World Travel Fair, WTF, 9-11 May. Shanghai Exhibition Center (SEC), Shanghai.

- 2014 International Luxury Travel Market Asia, ILTM Asia : 2-5 June, Shanghai.

- 2014 World Travel Market, WTM: 3-6 November. ExCeL, London.

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