You are here: Home / Information / Useful Presentations

Useful Presentations

Free presentations available online

Following the enthusiastically received symposium in New York on how to reach and engage the Chinese High Net Worth travellers and consumers on 29th February, the complete seminar presentations for both sessions are now available for those who were unable to attend.

China Luxury Network, Jing Daily and ChinaContact jointly hosted two high velocity seminars to explore new ways in which hospitality and luxury brands can improve performance with this dynamic new consumer group. At the event, CLN released findings from recent research on the aspirations and preferences of Chinese consumers. The event pinpointed industry best practices in catering to affluent Mainland Chinese tourists and provided strategic and tactical recommendations to convert fast-emerging luxury consumers to loyal customers.

“I greatly enjoyed the information that was presented and look forward to (hopefully) working with you in the future.”  (Vacheron Constantin North America)

“You shared the perfect combination of culture, market insight, nuance, and political realities. As an immersive content-rich experience it was non-pareil.” (LOHAS USA)

Presentation set includes:

Morning Session: Beyond Slippers and Pu’Er Tea: Hospitality Excellence for High Net Worth Chinese
  • Avery Booker, Jing Daily: “China travel and hospitality trends”
  • Sage Brennan, China Luxury Network: “Who is the Chinese luxury traveler?”
  • Roy Graff, ChinaContact: “Service excellence for Chinese visitors/consumers”
Afternoon Session: Finding and Impressing Your Customer: Luxury Brand and Retail service excellence.
  • Avery Booker, Jing Daily: “China Luxury Trends”
  • Renee Hartmann, China Luxury Network: “Who is the Chinese luxury customer and how to reach him/her?”
  • Roy Graff, ChinaContact: “Marketing your brand to Chinese tourists”
Reports and Handouts:
  • ChinaContact: “Going To China.” – A quick practical ‘cheat sheet’ to smooth your China business trip and avoid cultural clashes.
  • ChinaContact: “Tourism Overview” – A concise overview of hospitality and marketing for Chinese tourist.

The full set is available for download following receipt of payment. The total cost is only £188.00 (€228, $288 – price may vary depending on exchange rates) payable by credit card or Google Wallet.

For your convenience, if you prefer to purchase the Event Presentation Package in North America, please contact [email protected] from China Luxury Network.

Free presentations available online

Below are freely available presentation on China related topics available on SlideShare:

Get Adobe Flash player