By Roy Graff, Managing Director of ChinaContact We have prepared these top 8 tips for VisitBritain’s China Welcome Charter portal, and I thought I would share them as they apply to all destinations. http://www.visitbritain.org/greatchinawelcome/chinaready/ Here are our 8 Top Tips to help you get your business China Ready. Why 8 tips? Because No. 8 is […]
Attracting the Chinese visitor
June 19, 2014 By
Learn more about the Chinese market at a special seminar organised by London & Partners in the morning of Tuesday 1 July. Speakers will include the President of the China Tourism Academy – the Chinese Government’s ‘tourism thinktank’ – who is visiting the UK for just two days, together with experts in training, quality […]
GREAT China Welcome Business Summit
April 12, 2014 By
The first ever GREAT China Welcome Business Summit, held on 26 March in London, brought together world experts on Chinese outbound tourism and businesses from across the UK who are keen to attract more Chinese visitors. Roy Graff, MD of ChinaContact, attended the event and gave advice on how to successfully enter the fast-growing Chinese market. He […]
Major boost to attract high spending Chinese tourists
March 28, 2014 By
By Nick Rhines VisitBritain is introducing a major new programme aimed at increasing the number of high spending Chinese visitors that are already estimated to bring up to £1.2 billion annually to the UK economy. VisitBritain has created a comprehensive modular visitor preparation and marketing scheme, The GREAT China Welcome Chartermark. It allows hotels, […]
Press Release : GREAT China Welcome Charter
March 27, 2014 By
The GREAT China Welcome Charter was launched yesterday, 26th of March. Top tips from VisitBritain include: Emphasise heritage and human interest in your marketing Respect the Chinese culture Remember that China is bigger than Europe – don’t treat it as just one market […]
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