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ChinaContact Monthly Newsletter, February 2014

March 6, 2014 By

 

 
 
 
China Outbound Tourism

 

Monthly Newsletter
 
February 2014
Monday 3rd March
Greetings!

 

This coming month, I will be speaking at a couple of London events. 26 March will see the launch of the GREAT China Welcome Campaign by VisitBritain (more below) where I will be presenting the new portal for the UK industry, which ChinaContact created for VisitBritain. I will also speak on the Panel: “Chinese Investment Overseas” organised by the UCL Department of Political Science and IPPR that will take place Thursday, 27 March 2014. Should you wish to attend this free event, you can find more information HERE. 

 

  ChinaContact was selected by VisitBritain to provide the content for a new portal helping the UK tourism industry prepare for, and cater to, the Chinese visitors. The GREAT China Welcome Campaign will provide background cultural and business information, practical tips, and links to further assistance, to any UK based business wishing to target the Chinese market. Making Britain more welcoming and friendly to Chinese tourists as changes are being made to the UK visa application to make it more accessible,  should lead to more Chinese choosing Britain as their next holiday, business or education destination. The website will be officially launched with the ‘GREAT China Welcome Business Summit’ at the London Hilton Metropole on March 26th. Email VisitBritain’s Jo Leslie directly to confirm your place. 

 

This week at ITB Berlin, you may wish to meet with ChinaContact staff: Sylvie Chen, Business Development Manager and Manuela Barba, Account Manager. Do email us to request an appointment in Berlin. 

 

Roy

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If you have China related stories or questions to contribute, send them to us by email [email protected].
Make sure to get in touch if you are attending any of the industry events where I will be speaking or attending, as it is always good to have a face to face introduction or catch up. List of upcoming events is below.
 

China Edge

Save the date: China Edge Annual Conference
 
17 June 2014
The May Fair Hotel, London
 

Following on the successful conference in 2013, China Edge Forum on the Luxury Chinese Consumer Market returns to our home at the May Fair Hotel. This year, we will provide practical advice and insights into consumer behaviour, marketing channels and present luxury retail hospitality case studies through panel discussions and fire-side chats.

Registration will be available on the China Edge website later this month. For sponsorship or speaking opportunities, please write to

News From The WWWorld…

Top Stories

Doing it their way

Many Chinese shoppers have a global outlook. When previous middle classes rose to prominence in America and Japan, the internet did not exist. People could not Google the latest European fashions or check discounts on Amazon. The arrival of cheap air travel has also made the Chinese more discerning shoppers.

Chinese shoppers also use online shopping agents, who aggregate requests and bring back foreign goods…

 Read more
 More Chinese want to ‘see the world’

 

Chinese tourists may have made headlines last year for their embarrassing behavior but with outbound tourists projected to double over the next six years, countries are likely to welcome their renminbi with open arms.

According to a new report by CLSA, the number of mainlanders traveling abroad is expected to hit a whopping 200 million per year by 2020, double …

Read more

It could take a law to force Hong Kongers to be nice to mainland Chinese tourists

 

In an effort to stop Hong Kong residents from jeering and hurling insults at mainland Chinese tourists, Hong Kong is weighing a change in its laws to discourage such behavior.

Previous efforts to make such tourists unwelcome have included the placement of newspaper ads decrying them as “locusts,” …

Read more

General Outbound News

  • Record number of Chinese enjoy festival overseas
  • Chinese tourists benefit from new visa policies implemented by 45 countries around the world
  • Want Chinese tourists? Be friendly to them...
  • Chinese tourists have benefited from the growing value of the RMB
  • Education trumps penalties in improving Chinese tourists behavior
  • Huge market potential for senior tourism
  • VIDEO: Businesses need to adapt to the rising power of “Have-Nots”, China’s Diaosi 屌丝 becoming mainstream consumers 

Travel Destinations

Africa
  • Egypt welcomes Chinese tourists
  • My goal is to see Chinese tourists flock Kenya: tourism analyst
America
  • LA rolls out the red carpet for Chinese tourists  
  • Chinese visitors turning San Gabriel into a boomtown 
  • Jamaica waives visa requirements for Chinese tourists  
  • Growth in Chinese tourists visiting Houston mean hoteliers learn a new culture  
Asia
  • Chinese tourists eye Sochi for Winter Olympics
  • Taiwan ‘aerotropolis’ plan buoyed by Chinese tourists 
  • Chinese New Year celebrations fill Dubai landmark hotel
  • Chinese tourists are top spenders in Singapore
  • 90,000 Chinese travel S. Korea during Chinese New Year
  • Chinese arrivals to Sri Lanka skyrocket in January
  • Vietnam builds multiple casinos to attract Chinese tourists
  • Chinese crew shoot film in Cambodia to promote its tourism
Europe

  • Hungary to become for Chinese tourists the gate to CEE Region

  • ‘Get married in Greece’, new Athens campaign to woo Chinese tourists

Oceania
  • Australia: Chinese lead way in boost to winery visits
  • New Zealand eyes China’s tourism market

Luxury Tourism

Travel 

  • China’s wealthy open minds to ‘experiential’ luxury
  • Mercedes-Benz engineers entry into luxury tourism
Retail
  • China luxury 2.0: Marketing to the world’s most Tech-Savvy consumers
  • Why mainland consumers have an big appetite for luxury goods 
  • Want to sell luxury handbags to Chinese tourists? Open more stores in Paris
  • Baidu users care more about high luxury prices than fake goods
  • Samsonite trumps LVMH as China retail moves downmarket  
  • El Cortés Inglés rings in Year of the Horse with Chinese designers and Don Quixote  
  • China’s (second) Valentine’s Day feels the love from luxury marketers

Aviation

  • Hawaiian Airlines launches direct flights to tap wealthy Chinese
  • China and Nepal to revise Air service agreement
  • Air Mauritius increased direct flights to Beijing and Shanghai 
  • China Southern Dreamliner touches down in Christchurch
  • British Airways launches Chinese New Year WeChat campaign

Online and Digital News

Online Travel 

  • Ctrip seeing steady growth of 30%, dominated hotel and flight bookings
  • Chinese online travel agency 17u raises $82.5 million

E-commerce  

  • Mobile E-commerce increasingly part of Chinese consumers lives 
  • From Alipay to COD: How to successfully navigate China’s E-commerce payment options   
Social Media 
  • Tencent set to buy stake in dianping.com
  • Chinese WeChat users sent out 20 million cash-filled red envelopes to friends and family within two days for Spring Festival
  • Chinese microblogging site helps promote Nepal
  • How Wechat users search for public accounts
  • VIDEO : How to create online video content that engages Chinese customers
      

 

Sincerely, Roy and the ChinaContact Team
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What is ChinaContact?

Pioneering China market entry specialist for the Luxury Tourism and Retail sectors.

Working with destinations, operators, brands, hospitality providers, media and events. We provide Strategy development, marketing planning, engagement, training and business development for the world’s most dynamic and promising tourism and consumer market.

About China Edge

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training, social media marketing and consumer engagement in the UK for luxury retail and hospitality.

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